When aiming to optimise content effectively, select one primary keyword alongside two to four secondary or similar keywords to thoroughly address the subject. Complement this by adding one to two long-tail keywords to pinpoint particular search intents.

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Incorporate synonyms and related expressions to enrich the content's complexity.
Contemplate the precise positioning of SEO keywords in elements like titles, headings, and meta descriptions, ensuring they meet user expectations while preserving clarity. This strategic approach enhances the impact and relevance of your SEO pursuits.
The ideal count of SEO keywords can fluctuate depending on the length of the content and its complexity. It's important to frequently review and tweak your tactics based on analytical data to maintain an ideal balance. Embracing a British angle, consider that methods may need to be uniquely tailored within the UK landscape.